Kindfetti
Assets
Wordmark
Standards guide
Technology
Applications, Games
Consumer Packaged Goods
Food, Beverage, Snacks
Positioning
Kindfetti is a brand built to make kindness visible, wearable, and shareable. Positioned at the intersection of emotional wellness and everyday expression, it offers a fresh positivity and invites people to care loudly, give freely, and show up with heart.
Identity
The visual identity is warm, playful, and human highlighting soft shapes, uplifting colors, and friendly type that feels like a smile. Designed to radiate kindness and approachability, making the brand feel like a gentle celebration of care, and connection.
Prototype | IOS App
In a world that often feels cold, and disconnected, Kindfetti is created as a gentle counter-force to make kindness contagious. As an iOS app, it becomes a pocket-sized kindness engine connecting people through small acts of care, encouragement, and affirmation. Whether sending daily notes of support, tracking kind moments, or joining ripple-effect challenges, the app turns emotional generosity into an engaging, shareable experience.
Future Brands are designed to hit the ground running. Each package includes a premium domain, logo, visual identity system, and key social handles, everything needed to launch quickly and scale with confidence. Flexible payment options are available to provide immediate access while building brand equity.
Give without remembering.
Receive without forgetting.
